Appscend / Mobile, Media and Real-time Insights

The state of mobile marketing and the power of context

Adrian Tudor

You’ve probably heard all the jazz about mobile marketing opportunities in 2013.

People love QR codes, location based services will be all the rage, mobile optimized sites will be a priority and marketers will invest more in mobile ads than ever before, somewhere near the $2,6 billion mark.

As mobile and tech matures and grows, shifts, changes, innovates and opens up new doors, the essence of a golden mobile marketing strategy today can be summed up in one line.

mobile marketing

The key takeaway for today is what mobile opportunities are on the rise and how fast to act marketers will be reaping the benefits.

Context is king, and the throne is getting bigger so we’ve prepared a nice slideshow for you to see what’s in store for mobile marketing in 2013 and the future.

Hope you enjoy, thank you.

What are your thoughts on where mobile marketing is going and what are the growing opportunities?

Stay tuned, share a like and our newsletter is brewing coffee for you as we speak.

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