The New Second Screen Marketing Strategy Still haven’t heard of second screen marketing? If you’re thinking of ways to promote your business, you should know that marketers and developers alike have been raving about the possibilities the second screen marketing strategy presupposes for the promoting sector. A quick research session online [...]
The shortest route from point A to point B is a straight line. Now, the second screen platform can be that straight line branders and marketers have been looking for, when trying to get from products – point A – to consumers – point B. A 2012 US [...]
mobile video player If a business wants to deliver outstanding brand video content on mobile, a native video player for iOS and Android it’s the right choice. Let’s see why as we discuss the current state of mobile video ads and [...]
companion apps Large numbers of people are currently holding a smartphone in their hands or having a tablet on their lap while watching programs on their TV screen. The challenge is to create content-rich companion apps that provide additional value to [...]
The idea of using a second screen device while watching TV is nothing new, however most major networks and broadcasters are still in the process of discovering how to best entertain viewers while also satisfying advertising partners. Synchronized content is currently the mainstay of second screen applications and a [...]
secons screen apps A second screen app it’s a unique opportunity a business has in terms of enhancing engagement between the TV viewers and their favorite shows. Let’s try to see why. What You Need To Know About Second Screen Apps & [...]
app development platform How do you choose the best app development platform for your need? Developers nowadays can choose from multiple app development platforms, including Android, iOS, BlackBerry or Windows Mobile. Choosing the right app development platform means analyzing [...]
mobile lifecycle management What Is Mobile Lifecycle Management? Nowadays business environments are increasingly relying in smart mobile devices and enterprise applications. Tablets and smartphones are utilized daily by employees in order to access and manage highly sensitive corporate data. The smart leaders of [...]
Why Is Easier Than Ever To Create An App** create an app Making an app can be a game changing marketing move to drive traffic and great revenues. There are different types of apps you can develop – [...]
Your business deserves both an efficient and beautifully designed mobile app. And one key characteristic of such a smart app is a user friendly look. That being said, here are some thoughts on mobile app templates and the role they play on the performance of your product. That’s because great [...]
